Monday, June 2, 2014

The Secret To Affordable Designer Clothing

By Lila Bryant


Everyone who's ever opened a fashion magazine dreams of wearing clothes by top fashion brands. However, these clothes come at a very expensive price which most people can't afford. Luckily it's not that hard to find affordable designer clothing. You simply need to know where to look.

To be a true fashionista, you need to learn how to choose what to purchase. You need to learn the difference between fad and real fashion. People who only buy what the magazines tell them is trendy right now often buy items that no style guru would be seen dead in next year and they're really only sending the message that they have no fashion sense whatsoever.

With classic, timeless pieces it becomes very easy to benefit from sales. Early in January as well as at the end of each season, department stores and fashion houses often offer their clothes at hugely reduced prices to make room for new stock. If you choose carefully, for instance a pair of jeans in a classic style or a simple little black dress, it won't matter that you make your purchases at the end of a season, because these items will still be stylish next season and even for many years to come.

Choosing second-hand clothes is a good option too. Look in stores that sell pre-owned clothing, at flea markets and in charity shops. Alternatively, check online suppliers to see what they have in stock. It's possible to find an item that has been worn only once or twice and pay only a few dollars, where it would have cost hundreds or thousands of dollars if you bought it new.

Vintage designs are a great solution too. One of the most famous examples of how well this approach can work is the dress that Julia Roberts wore when she won her Academy Award in 2001. She didn't like the latest designs sent to her and eventually decided on a vintage design by Valentino. A tailor altered the gown to fit the actress and after all these years it's still one of the most memorable Oscar dresses. Other Oscar winners who went the vintage route were Reese Witherspoon in a Dior gown and Penelope Cruz in Balmain. Both these dresses dated from the Fifties.

A horrible fashion mistake is to buy counterfeit designer clothes. The people who make these items are breaking the law. Moreover, you'll only embarrass yourself when someone with real fashion knowledge spots that your bargain buy is a fake.

If you're brave in your fashion choices, you'll know that you don't need to buy clothes by the most famous designers only. Young, up-and-coming designers often create more imaginative pieces that can set real trends. The added advantage is that these clothes are normally much less expensive too.

The way that the fashion world works is that a top fashion house will come up with a gorgeous design and then the cheaper retail stores copy and adjust this for their own lines. The result is that if you choose carefully, it's only the label at the back, where nobody can see it, that will indicate that you paid a couple of dollars rather than a couple of thousand dollars. If you really want to flash that logo, wear cheaper, classic clothes and spend your money on a good brand-name watch or sunglasses instead.




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